Successful Participation of CSMC, S.A. in the Strategic Alliances Panel at Expocaribe 2024
The representation of CSMC, S.A. was led by Dr. Ivonne Santiesteban, Director of the Business Department in Cuba, who presented interesting and highly demanded alliances by various countries and sectors.
27 June, 2024 by
Successful Participation of CSMC, S.A. in the Strategic Alliances Panel at Expocaribe 2024
CSMC, S.A
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The Cuban Medical Services Marketer, S.A. (CSMC, S.A.) successfully participated in the Strategic Alliances Panel among sectors to promote exports to the potentialities of the eastern region, coordinated by the Ministry of Foreign Trade and Foreign Investment (MINCEX), within the framework of the Expocaribe 2024 Fair. The event took place in the Salón de los Vitrales, at the Plaza de la Revolución in Santiago de Cuba.

The representation of CSMC, S.A. was led by Dr. Ivonne Santiesteban, Director of the Business Department in Cuba, who presented interesting and highly demanded alliances by various countries and sectors. Among these alliances, the collaboration with medical and wellness tourism, as well as the retraining program for high-performance athletes in conjunction with the National Institute of Sports, Physical Education and Recreation (INDER), stood out.

The panel was held in conjunction with important entities such as the Ministry of Culture (MINCULT), the Ministry of Tourism (MINTUR), HABANATUR, and INDER. This space provided an opportunity to consolidate strategic alliances and showcase the capabilities that CSMC, S.A., from the eastern provinces of Cuba, can offer to the world, especially the Caribbean.

Dr. Ivonne Santiesteban took the opportunity to invite all attendees to the launch of the Wellness Tourism Services in the Eastern Region of the country, which will take place tomorrow at 1:30 p.m. at the Commercializer’s stand. This launch promises to be a key event to showcase the innovative and attractive proposals that CSMC, S.A. has prepared for the wellness tourism sector in the eastern region.

CSMC, S.A. is proud to have participated in this important panel and looks forward to continuing to strengthen strategic alliances that contribute to the development and promotion of Cuban medical services internationally.

Lic. David Daniel de la Cruz Quintana
Marketing and Communication Specialist, CSMC, S.A.


Successful Participation of CSMC, S.A. in the Strategic Alliances Panel at Expocaribe 2024
CSMC, S.A 27 June, 2024
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